Good Books Want to be Re-read
There are no books that you have to read. Good books are the exception to the rule. The rule is: Books are dead boring. If you ever find a really good book (quality sign: if you hold your breath, laugh or cry while reading) try to read it over and over and over again. It’s very rewarding. Here are the seven best reasons why you should try to read your favorite books seven times or more:
- Books are people Books are people speaking with signs. Meeting cool people several times is nice.
- Good books are friends Choose books like you choose your friends. Talk to many, stick with the best. A good book can make you happy, get you through hard times, teach you amazing stuff. It can do that every time you read it.
- Meeting friends again and again is where the fun starts Good books are a pleasure to read. Repetition of pleasure is fun.
- Good friends are never boring
Do you think that if you read Kant’s “Critique of the Pure Reason
” you’d get it all in one go? Kant would not.
- Good stories are never fully understood
Do you think that if you read “A Midsummernight’s Dream
” you’d get it all in one go? Shakespeare would not.
- Good stories gain through repetition
You learn more reading “The postman always rings twice
” for the 3rd time than loosing the pleasure of reading over some boring “must read” classic that doesn’t talk to you.
- Repetition is yummy Imagine a guy that eats his favorite meal just one time, because he is “afraid to get bored” or he “doesn’t have the time to eat the same thing twice”. Kids love repetition. Why do you think that is?
Why am I writing about this?
All seven reasons apply just as well to websites. Try and read a blog entry you really liked - again. If you enjoy it as much or even more than the first time, it’s a good piece of work. If you’re bored - it’s not. All you have to do to find out if my theory works is to overcome the initial resistance.
Here is a list of work related books I read at least twice. Following that a list of my favorite books.
Usability, Interface Design, Programming
Jef Raskin: The Humane Interface: New Directions for Designing Interactive Systems
A book that will open your eyes. Jef Raskin, the father of the Macintosh wrote this masterwork shortly before his way to early death. It’s the requiem of a modern genius. I was so fascinated by his writing that I skipped work for one day in order to finish it. I felt that I couldn’t go on doing what I was doing before I didn’t know how this book ends. It has helped me a great deal explaining to myself why I am doing what I am doing. He makes bold yet undeniable statements like:
There has never been any technical reason for a computer to take more than a few seconds to begin operation when it is turned on.
The Pragmatic Programmer
A useful approach to software design and construction that allows for efficient, profitable development of high-quality products. Elements of the approach include specification development, customer relations, team management, design practices, development tools, and testing procedures. This approach is presented with the help of anecdotes and technical problems.
Prioritizing Web Usability
In 2000, Jakob Nielsen, the world’s leading expert on Web usability, published a book that changed how people think about the Web Designing Web Usability. Many applauded. A few jeered. But everyone listened.
The best-selling usability guru is back and has revisited his classic guide, joined forces with Web usability consultant Hoa Loranger, and created an updated companion book that covers the essential changes to the Web and usability today.
Prioritizing Web Usability is the guide for anyone who wants to take their Web site(s) to next level and make usability a priority.
Typography
Emil Ruder, Typographie
Emil Ruder’s Typography is the timeless textbook from which generations of typographer and graphic designers have learned their fundamentals. Ruder, one of the great twentieth-century typographers was a pioneer who abandoned the conventional rules of his discipline and replaced them with new rules that satisfied the requirements of his new typography.
Kimberly Elam, Grid Systems: Principles of Organizing Type Although grid systems are the foundation for almost all typographic design, they are often associated with rigid, formulaic solutions. However, the belief that all great design is nonetheless based on grid systems (even if only subverted ones) suggests that few designers truly understand the complexities and potential riches of grid composition.
Muller-Brockman, Grid Systems: A visual communication manual for graphic designers, typographers and three dimensional designers. From a professional for professionals, here is the definitive word on using grid systems in graphic design. Though Muller-Brockman first presented hi interpretation of grid in 1961, this text is still useful today for anyone working in the latest computer-assisted design.
I haven’t read a single book on branding that is worth mentioning here
Books on branding usually look cheap, think cheap, are cheap. Somehow the branding community seems keen on keeping that know-how to themselves. That’s one reason why I decided to start writing one by myself. If you have a good tip, please leave a comment.
Business
Winning by Jack Welch
The first and only business book I ever read. I bought it as high browed as you’d expect it from a former philosophy student at Venice airport, because I forgot my Wittgenstein in the hotel. I devoured “Winning” on the plane with both eye brows high up. This evil looking tycoon said: Managing is all about being candid. If candice is a managerial quality, I’m going to be a tycoon, I thought. Well, candice is not everything, obviously. So I decided to give the idea of an own company another try. Maybe I should read more business books. Honestly, I read this only once, but I would still like to feature it here, because it’s an amazing read, especially for former philosophy or art students.
Books I read over and over again
Thomas Bernhard
Cutting Wood (5x), Old Masters (2x) and Extinction (4x)
Ludwig Wittgenstein
On Certainty (2x), Tractatus Logico Philosophicus (4x)
Plato
Symposion (20x, maybe more), Theaitet (3x)
Arthur Schopenhauer
On the Freedom of the Will (3x)
Franz Kafka
The Process (5x), The Castle (3x), America (4x)
Friedrich Nietzsche
The Geneaology of Morals (3x) and The Antichrist (2x)
Immanuel Kant
Critique of the Pure Reason, Book1 (2x), Anthropology (2x), Critique of Practical Reason (2x), Critique of judgment (2x)
Kenzaburo Oe
A Personal Matter (2x)
Charles Bukowski
Post Office (2x), Ham on Rye (3x)
Patrick Suesskind
The Perfume (2x)
Theodor W. Adorno
Minima Moralia: Reflections on a Damaged Life (2x)
Arthur Rimbaud
A Season in Hell (5x)






I’ve had just about enough of that!
…. so I’ve moved your blog into my favorites folder in Google Reader.
Great stuff, keep it coming.
=)
One of my favorites is “Illusions” by Richard Bach.
The best brands are Characters of generosity, humour, interest, depth, eclecticism, personality, traits etc. They evolve, learn, grow and experiment. They enjoy scarring their existing image in the furtherance of reinvention. They are originators and in this they must be destructive with respect to cultural norms and images. They are irreverent. You will find the workshop of the master brand builder to be a Creative Workshop, a playpen for ideas, a zoo and laboratory interested in iteration. There is the process of addition and the process of subtraction. Painting and sculpture. The best brands hate using the B-word, and leave it for the studied formalists or cow farmers.
Ah the love of books.
Posts like these always tempt me to start dishing out a list of books that are important to me. This time I’ll try and restrain myself…
However, The Elements of Typographic style by Bringhurst and The Alchemist by Paolo Coelho are tpo dear to me not to mention.
Guys, don’t hold back, tell us, which books you read several times!
I fully agree. What a great article.
People always tell me to stop reading Harry Potter books and read something new. Now I can just show them this article.
Thank you so much.
I’d like to mention the following books:
Typography: Macro- and Microaesthetics is a great introduction to typography, layout and grid design in the tradition of “Swiss typography”.
Universal Principles of Design, a very useful reference on phenomenons, rules and “laws”, regarding (interface) design in general.
Shaping Things, despite it’s hideous design, is a very interesting book about the future of objects. When Bruce Sterling suggests new connections between the virtual and the physical worlds, it strongly reminds me of your criticism and suggestions regarding the car manufacturers.
Wow thanks! I was mentally nodding in agreement while reading this blog entry.
Have you read Gabriel Garcia Marquez’s 100 Years Of Solitude?
BTW I had “Philosophy” class in my last two years in high school. But my high school was Opus Dei so it should’ve been called the “Thomas Aquinas Philosophy And Why He Is Better Than All The Others”. I remember the name Kant. But not much else– I didn’t really like the class.
Robert Anton Wilson’s Prometheus Rising is a great book to read and read again. Gives you the confidence to laugh your ass off at the alpha male who barks the loudest at others all day everyday. Highly recommended.
I remember loving Steppenwolf by Hermann Hesse about 10 years ago, I need to take another look and see how I relate a decade later. (I recall one part where it went into this rhyming prose, and I was impressed when my brother told me that it had done the same thing in the original German text).
It’s not only catching something different in the text the second time around, but a reflection of how the reader has changed inbetween reads.
A Nitzschean book I keep returning to is “The Gay Science” (that would be “gay” as in “happy”). It’s a great introduction to his thoughts.