Google, Yahoo, Bing: Beyond the Hype
by Oliver Reichenstein. Average Reading Time: less than a minute.
The story is quite clear: Yahoo is going down. Google is going up, Bing is insignificant. It’s becoming quite clear who the real winner of the Yahoo!-Microsoft deal is.
Compared to their competitors, Bing doesn’t do that well on usability either. As for Yahoo!–the latest UI changes on Yahoo! (and the Microsoft deal?) significantly hurt their page views/user rate:
On January 13, 2009, Yahoo! appointed Carol Bartz as its new chief executive officer and a member of the board of directors. How long will she be able to hold that position if it goes on like that? So far their stock is doing OK–because of the Microsoft deal that put a lot of cash in Yahoo!’s pockets. But what is cash good for if you your clients are running out of your shop?
According to Carol Bartz Yahoo! is doing really well with the Bing deal. Really? Maybe it all makes sense, if you don’t look at what she says but at what she does: Carol Bartz is selling her Yahoo! stocks. Well played, Mrs Bartz!
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