iA


Going Out? Asoboo 2.0!

by Oliver Reichenstein. Average Reading Time: less than a minute.

Ever wondered who else visits your favorite bar? Ever wondered what other alike places there are around? Ever get tired of the same old cafe you hang out every time? Then you have to check out our latest project. Asoboo connects people and the places they hang out. So it allows you to find similar places to the places you like. Asoboo, which means “Let’s have fun” in Japanese, is a community-based city guide.We hope that the use of Asoboo will make lives richer in friends, experiences, and enjoyment of the places in which we live. And yes, it’s full on web 2.0 (Ruby’s there, AJAX’s there, all CSS, it’s a beta, it even has round corners).

iA Tokyo can be hold responsible for concept, information architecture, information design, branding marketing strategy.

Check it out here and tell me what you think.